Sunday, February 27, 2011

weMUSTache!

As we enter our 3rd full week of promoting Sons of Ben 'Stache Bash to Help Kick Hunger, things have progressed quicker than Scott, Chrissy, Sarah, Mark, and I could have imagined. As we approach as possible huge announcement to boost our cause, we look at what has gotten us to this point.

Word of mouth. This has been about us, about the Sons of Ben. This has been about our ability to use our social networking tools, our belief in each other, and our desire to help families in our Chester, PA community. I've heard the stories of people telling their parents, coworkers, and random people on the street. This has been about the Sons of Ben family doing the second best thing it does. (The first, of course, is supporting our team.) We have help each other. To paraphrase Justin Lee, we are a family, and if one of us gets behind something, we are all behind it.

It is true. And it is the spirit of the Sons of Ben. It is the family. To some, this idea is great, to others it is the worst idea since Shavar Thomas, but we work together. We have had the honor of other supporter groups and fan groups jump on board to Help Kick Hunger. The Illegitimates, The Tamany Saints, the Corner Creeps, and The Bridge Crew are all 'Stache Bashing with us. This is the Philadelphia soccer community at its' finest. Call Seattle 'Soccer City USA', but we know that the most noble, most vocal, most devouted, greatest fans in MLS are right here in the City of Brotherly Love.

As the Philadelphia Union gets closer to First Kick on March 19th at Houston, and our home opener, March 26th versus expansion side Vancouver Whitecaps, we, as a fan base, are gearing up for an awesome year two. We know that we have solidified our keeper position with Mondragon, and look for another incredible year from LeToux. We have two SoBs in camp with the team (Pfeffer and Richter). We have a fan base that gives 90+ minutes back to their team every game, and the best capo in MLS in Corey Furlan. There is a lot to be excited about going into March 26th. 

And then there is Bashgate. As a few SoBs spend countless hours on the phone, twitter, fb, and email, many have asked what they can do to help. As we get closer to March 26th, we will reach out to folks for help with Bash related issues. For now, the shirt is the thing. We have done well on sales, but we can do much better. There are 3000 seats in the River End, and over 18000 seats at PPL Park. All of us have a friend or family member that sits outside the River End, we know some parent who has a kid in youth soccer. We have a friend who is a soccer fan who has yet to be to PPL. It is time to reach out to those folks. Ask them to help us Help Kick Hunger. We are all a part of the orchestra. We all have a chance to play a part in this symphony. When I look at the Sons of Ben from the stands on 137 and around PPL, I see more than a game, more than a fan base. I see passion. I see dedication. I see a family. I see something unique, not just to Philadelphia, but to MLS.

Herb Brooks once said that great moments were born from great opportunities. What we have here is great opportunity. We have a chance, each one of us, to be a hero. We will be able, on March 26th, as we look at PPL Park, as we sing the National Anthem, as we sing, as we support, as we DOOP, and as we celebrate our first home victory of 2011, to not only look at PPL and say we helped build this, but to look at our community in Chester, PA and say that we helped strengthen our community, too. We have a chance to not just be weekend warriors. We have a change to not be exclusive, but to be inclusive. To say, once again, to our community that we are part of us, you of us, and we will do what we can to help.

This is our challenge, my challenge to you. The challenge is to reach out to friends, family, old teammates, coaches, anyone, SoB or not, River Ender or not, season ticket holder or not, soccer fan or not. There is nothing that inspires people more than personal contact. Explain to people who have never heard of the Sons of Ben, 'Stache Bash, or Help Kick Hunger what we are all about. This is your great opportunity, your great moment, our great moment. Time to take this to the next level. Reach out to Help Kick Hunger.

To continue to quote SoB Brody Chacha, 'weMUSTache!'

Tuesday, February 15, 2011

With Great Mustache Comes Great Responsibility; Sons of Ben 'Stache Bash Limited Edition Tee Shirt!

WeMUSTache! It started with an idea, 'Wouldn't I look silly with a mustache?'. It turned into folklore within the Sons of Ben family, and it has turned into a fundraiser to benefit Help Kick Hunger in Chester, PA. Introducing the Sons of Ben 'Stache Bash Tee Shirt! The Brotherly Game, in conjunction with BarkTees, has officially released the 'Stache Bash Tee Shirt! Featuring Philadelphia finest citizen, Ben Franklin, with a handlebar mustache, the shirt will make you think, 'I'm a proud Philadelphian, I am proud wearer of 'stache, and I am dead sexy!' The 'Stache Bash shirt is a limited edition shirt to celebrate the soon to be announced 'Stache Bash; part of the Sons of Ben tailgate at our home opener on March 26th, 2011 at PPL Park in Chester, PA.  The shirt is for sale at BarkTees (link at the bottom) for $14.99 and comes in mens, womens, and childrens sizes. On each sale, $8.50 will be donated to Sons of Ben Help Kick Hunger to benefit The Bernardine Center in Chester, PA (http://www.bernardinecenter.org/ )

What can you do to help? We encourage you to grow your 'stache. If you can't grow a 'stache, purchase a fake one. If you can't purchase a fake one, find a marker and draw one. Use the 'stache (I assure you, someone will ask you why you grew a 'stache) to raise awareness of the the Sons of Ben, The 'Stache Bash, The 'Stache Bash Shirt, Help Kick Hunger, and The Bernardine Center in Chester, PA. Encourage everyone you know to buy the shirt and Help Kick Hunger.

I look forward to March 26th. First we 'stache, then we 'Stache Bash! Then, as we DOOP together, watching our Philadelphia Union destroy the expansion side Vancouver Whitecaps, we will doing so knowing that we have 'stached to Help Kick Hunger in Chester, PA!

For those about to 'stache, we salute you!


Order your shirt here. http://www.barktees.com/Stache-Bash-ALL-PROFITS-TO-HKH-5999.htm;jsessionid=05BF78C3571A7D9170498CAEEFB4AF1C.qscstrfrnt05